Course Outline
Introduction
- What is ChatGPT and how does it work?
- Overview of ChatGPT for marketing
Generating Content with ChatGPT
- Using ChatGPT to write compelling marketing copy
- Creating blog posts and social media content with ChatGPT
- Incorporating keywords and SEO into ChatGPT-generated content
Developing a Chatbot with ChatGPT
- Designing a conversational flow for your chatbot
- Training your chatbot to respond to customer inquiries
- Integrating your chatbot into your website or social media channels
Implementing ChatGPT in Your Marketing Strategy
- Analyzing your marketing workflow to identify opportunities for ChatGPT integration
- Streamlining your content creation process with ChatGPT
- Engaging with customers in a personalized way using ChatGPT-powered chatbots
Best Practices and Ethical Considerations
- Tips for using ChatGPT effectively in marketing
- Avoiding bias and ensuring ethical use of ChatGPT
- Future developments and trends in ChatGPT and marketing
Summary and Next Steps
Requirements
- Basic computer experience
- Understanding of marketing principles
Audience
- Marketing professionals
- Content creators
- Social media managers
- Digital marketers
Testimonials (5)
The subject matter and the way it was presented.
Mark Mackintosh - IUM Insurance
Course - ChatGPT for Executives
I like the way Sonia interact with audience, she made the webinar alive not boring like others webinar. I also got surprised by the ChatGPT and really impress.
NURUL FARIHAH BINTI ABD MALEK - HRD CORP
Course - ChatGPT for Accounting
I really appreciated Vincent's enthusiasm, professionalism and knowledge. I was able to do well-guided and illustrated practical exercises, directly applying the AI tool in the context of my professional activity as a communications manager for unions. This was made possible by the interview prior to the 2-day training to determine the training program.
Claude - Internationale de l'Education
Course - ChatGPT for Content Creation
Machine Translated
His way of gaining audience
Venkata Narasimha Murthy - 6Point6
Course - ChatGPT for Automation
Practical examples in Insurance